Why I Made This

For the muddy days and the freedom to not overthink it.

There’s this in-between phase of motherhood I’ve found myself in — not quite the diaper bag days anymore, but definitely not hands-free either.

We’re living life wide open—from T-ball to the river, the pump track to the library, and back home in time for a neighborhood walk. Dirt on my pants is a daily occurrence. There’s always a stash of snacks, a water bottle, and usually someone asking me to carry their rock collection.

I needed a bag that fit this season.
One I could throw on easily, pack full, set down in the grass or dirt without worrying about it. Something spacious enough for snacks, sunscreen, and extra clothes — and still comfortable while I kept up with my kids.

So I created The Freckle Bag.

It’s machine washable — for the moms who know dirt is part of the adventure.
It has a removable insulated cooler pocket to keep pouches cold and string cheese from turning questionable.

Freckle is the bag I grab when the plan is no plan, just out-and-about kid life. It’s perfect for the active days.
If you’re in that season too — where freedom and function matter just as much as looking cute — I made this for you.

Two bags by The Poppy Brand, both made for moms.

The Poppy Bag The Poppy Bag

The Poppy Bag

Our original purse made for moms — thoughtfully designed to take you from errands with the kids to dinners out. Luxe yet practical, with two separate sections: one for you, one for your baby. Complete with a wipes pocket and wipe-clean changing mat, she’s ready to replace your diaper bag. All in a timeless look that makes you feel pulled together, wherever motherhood takes you.

The Poppy Bag

The Freckle Bag

Our newest purse made for moms. Spacious, casual, and machine washable, with a removable cooler pocket for snacks on the go. You can set her down in the grass at T-ball or pack her full for a day at the river without a second thought. Effortless, unfussy, and always ready for adventure.