Why I Made This

For the muddy days and the freedom to not overthink it.

There’s this in-between phase of motherhood I’ve found myself in — not quite the diaper bag days anymore, but definitely not hands-free either.

We’re living life wide open—from T-ball to the river, the pump track to the library, and back home in time for a neighborhood walk. Dirt on my pants is a daily occurrence. There’s always a stash of snacks, a water bottle, and usually someone asking me to carry their rock collection.

I needed a bag that fit this season.
One I could throw on easily, pack full, set down in the grass or dirt without worrying about it. Something spacious enough for snacks, sunscreen, and extra clothes — and still comfortable while I kept up with my kids.

So I created The Freckle Bag.

It’s machine washable — for the moms who know dirt is part of the adventure.
It has a removable insulated cooler pocket to keep pouches cold and string cheese from turning questionable.

Freckle is the bag I grab when the plan is no plan, just out-and-about kid life. It’s perfect for the active days.
If you’re in that season too — where freedom and function matter just as much as looking cute — I made this for you.

Two bags by The Poppy Brand, both made for moms.

The Poppy Bag The Poppy Bag

The Poppy Bag

Our original purse made for moms — thoughtfully designed to take you from errands with the kids to dinners out. Luxe yet practical, with two separate sections: one for you, one for your baby. Complete with a wipes pocket and wipe-clean changing mat, she’s ready to replace your diaper bag. All in a timeless look that makes you feel pulled together, wherever motherhood takes you.

The Poppy Bag

The Freckle Bag

Our newest purse made for moms. Spacious, casual, and machine washable, with a removable cooler pocket for snacks on the go. You can set her down in the grass at T-ball or pack her full for a day at the river without a second thought. Effortless, unfussy, and always ready for adventure.

Frequently Asked Questions

No. The Freckle Bag is a purse made for moms. It was designed around a woman's life while making room for the realities of motherhood.

While many moms use The Freckle Bag during the baby stage, it was especially designed for the season that comes after the newborn years—when you're packing snacks instead of bottles, chasing little ones on strider bikes, heading to baseball practice, exploring museums, and bringing lunch to the park.

It's designed to move with you.

Absolutely. Many moms use The Freckle Bag as their everyday baby bag.

It comfortably holds diapers, wipes, a matching changing mat, a change of clothes, snacks, and your essentials for everyday outings.

Yes! One of the things moms love most about The Freckle Bag is that it's machine washable.

Simply remove the cooler pocket first (it's wipe-clean but not machine washable), leave all pockets open, and wash on a delicate cycle. We recommend washing it with a load of towels to help protect the hardware while it's tumbling in the washer.

Allow the bag to air dry completely before using it again.

Because motherhood is messy—and your bag should be able to keep up.

No. The Freckle Bag is not stain-proof.

Like all cotton canvas bags, it can absorb stains if spills are left untreated. The good news is that The Freckle Bag is machine washable, making it easy to refresh after everyday adventures.

If a stain occurs, we recommend treating it gently and testing any stain remover on an inconspicuous area first. Some stain removers can lift or alter the color of cotton canvas fabrics.

Motherhood can be messy, and while we can't promise a stain-proof bag, we designed The Freckle Bag to be easy to clean and ready for real life.

No. The Freckle Bag is not waterproof.

The exterior is made from durable cotton canvas, while the interior features a water-resistant, wipe-clean lining designed to help protect against everyday spills and messes.

Absolutely. The Freckle Bag features removable straps, allowing you to personalize your look with different colors, patterns, and styles throughout the year.

The bag can also be converted to a backpack by separately purchasing two short straps